WATCH THE video

Person sitting at a drum kit with a custom bass drum featuring a stylized portrait image and the text 'J-Rod Sullivan The Comeback' and 'Pearl' logo, against a dark background.

1. Master Your Craft First

True musicianship is your North Star—Followers and opportunities naturally follow your direction.

How Do you Master Your Craft First?

STEP 1: Refine Your Skills Daily

Consistent practice and improvement are the foundation of a magnetic presence, both online and on stage.

ACTION

Set a Practice Routine

Dedicate at least 30 minutes daily to focused practice on technique, groove, and timing.

  • Hand & foot speed, limb independence, rudiments.

  • Play along to records/songs, drumless tracks, loops, play along with other musicians live.

  • Practice to a metronome using 16th notes and subtract to 8th notes then to quarter notes.

Record Yourself

Regularly film your practice sessions to identify areas for improvement and track your progress.

Challenge Yourself

Learn new styles, techniques and genres outside your comfort zone to expand your versatility as a drummer.

STEP 2: Let Quality Speak Loudly

ACTION

Brand Consistency

  • Use consistent social media handles across all platforms.

  • Maintain uniform profile photos and bios on all platforms.

  • Think of yourself as a brand: Be selective with your posts as your audience is observing—strive to uphold a polished image for your brand.

Post Performance Clips

Share short, 30sec - 1min high quality videos of yourself playing—live gigs, solos, drum covers, or practice highlights. Make sure your sound and video quality are clear and professional.

  • Record short form videos in Vertical Format.

  • Record long form videos (YouTube) in Horizontal Format.

Build a Repertoire

Focus on nailing a few iconic drum parts or solos that you resonate with to showcase your technical ability and musicality.

Collaborate with Other Musicians

Create and share collaborative content that elevates your drumming while engaging other audiences.

STEP 3: Focus on Connection, Not Clout

ACTION

Engage Authentically

Respond to comments and messages in a way that shows genuine interest in connecting with your followers.

Create Educational Content

Share quick drumming tips or lessons—help others grow and establish yourself as a resourceful drummer.

Tell Your Story

Share the 'why' behind your drumming journey. This personal touch helps followers connect with you beyond just your playing.